In communications, researching and understanding the perspective of your target audience is vital in getting attention.
Categories for Content Marketing
As the most popular mapping technology, we all are familiar with the life-saving application Google Maps. Google Maps even allows anyone with a google account to create, customize, share, and embed their very own map with its easy-to-use map solution, Google My Maps.
Set yourself up for a successful September with these six marketing to-dos for August.
You've spent a lot of time and money on a rebrand. Don't blow it by not planning a communications strategy to launch it.
As 2016 comes to an end, I’d like to share some successful design trends that I’ve seen work this year, and show how photography knowledge can help.
Social media has an amazing ability to augment traditional media with content that explains and shares a full and complete story.
Content marketing draws audiences in by speaking to the interests and needs of specific targets.
If you’re taking the time to write an article for publication, you would probably appreciate if people took the time to read it. Here are five ways to get more clicks on your headline.
Here are three of the biggest trends PR folks can expect to see in 2016
A version of this article originally appeared in Law Practice Today. The term “content marketing” has gone from a buzzword... View Article