University of Notre Dame and Manti Te’o: A Refresher in Crisis Comm

January 18, 2013

Maven

It’s been a rough couple of weeks for Notre Dame Football. As an avid fan, I’m still licking my wounds from the 42-14 loss last week. Not to mention the fact that I’ll be hearing ‘Roll Tide’ for the next year. However, the program has taken another hit in the form of an Internet hoax. [...]

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Lance Armstrong Seeks Redemption On Oprah

January 15, 2013

Rebecca Devine

In a sweeping confirmation of what most of the planet already knew, Lance Armstrong will admit to the world this week that he doped.  This will not be the typical “press conference confessional” of a disgraced athlete.  Instead, the former cyclist has chosen the warm ratings embrace of Oprah Winfrey’s couch as his courtroom, and [...]

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Hurricane Sandy and the Power of Social Media

November 8, 2012

Kate Leonard

Recently, the historic and devastating hurricane Sandy, swept the densely-populated North East.  The storm left many (even still) without power, heat, and in some cases, their homes.  With no power, many were left with only their smartphones to communicate with family and friends, but even then, many area cell phone towers were damaged and signals [...]

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Race for the Komen Cure

February 23, 2012

Rebecca Devine

The Komen v. Planned Parenthood drama that played out earlier this month will be a marketing case study for the ages.  For 30 years, the Susan G. Komen Breast Cancer Foundation has been the gold standard of corporate sponsorship, trademarks, swag, alliances and feel good visibility in the battle against cancer.  After announcing the decision [...]

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