In the past, most people viewed PR professionals as people who wrote press releases, pitched the media, and hoped to... View Article
Categories for Digital Strategy
Social media is an amazing tool for getting a brand’s message to target consumers. A key first step of social strategy is determining who the audience is. Analytics can help you do just that.
The Social Media Analytics 101 series will break down all the different social media metrics and explain why you should know them.
This holiday season, we have a lot to be thankful for – our health, families, friends, and much more but,... View Article
As the most popular mapping technology, we all are familiar with the life-saving application Google Maps. Google Maps even allows anyone with a google account to create, customize, share, and embed their very own map with its easy-to-use map solution, Google My Maps.
This spring Maven welcomed three new interns: Carley Roche, Madison Reiver, and Sandra Do
Of the hundreds of thousands of videos uploaded each year, only a fraction of them go viral. So what are the key factors in viral videos?
As 2016 comes to an end, I’d like to share some successful design trends that I’ve seen work this year, and show how photography knowledge can help.
A recent analysis was conducted by a video AdTech company to determine the top 10 most-shared ads of the presidential campaign.
The impact of live streaming video is changing not only the communications industry, but society.