10 Essential Elements for an Associate’s Client Development Plan

November 28, 2011

Jessica Sharp

A client development plan is an attorney’s roadmap to success, and every lawyer in your firm should have one. To read and download Maven Communications’ complimentary list of the Ten (10) Essential Elements for an Associate’s Client Development Plan, please visit the Maven’s website at www.mavenagency.com.

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When it Comes to Writing an Effective Attorney Bio, One Must Answer: “How Can I Help You?”

November 1, 2010

Jessica Sharp

If you’ve ever found yourself on the website of a law firm, you’ve probably seen it – the dreaded attorney bio. In case you need a refresher, it goes something like this: blah, blah, blah, Impressive School Name, blah, blah, Membership Organization, blah, blah, blah, Board of Directors… and so on. I find they make [...]

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The Silver Lining for Law Firms: Now May be the Best Time to Market

December 11, 2009

Jessica Sharp

It’s been a tough year for most industries, and especially hard hit have been law firms. Associate pay cuts, restructuring of billable hours, cancellation of summer internships and the crumble of some major firms; it’s no wonder marketing is also seeing significant cuts.  Here’s the silver lining – now may be the best time yet [...]

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