Interning at Maven for the past five months has allowed me to see what PR is all about. As a senior at Villanova University, I have taken many Public Relations courses, but there are a few lessons that simply cannot be taught in the classroom. Here is what I learned: 1. I had the impression [...]
(+) Read MoreBlunt Stunts: A Look into Public Relations Stunts
July 13, 2010
Sarah CaseyLike the media, public and many other PR/marketing professionals, I am peculiarly captivated and charmed by clever publicity stunts. Publicity stunts dare to be outlandishly imaginative, unexpected and sensational to create a buzz among the masses. The products, companies or people they promote take a seemingly incalculable risk to reap a reward.
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