With over 106 million registered users on twitter, this social media outlet is taking the world by storm – bypassing traditional news outlets to connect directly and in real time with people around the world. The @WhiteHouse – (yes, the White house) is even on twitter! Although American diplomacy isn’t a newcomer to social media [...]
(+) Read MoreBlunt Stunts: A Look into Public Relations Stunts
July 13, 2010
Sarah CaseyLike the media, public and many other PR/marketing professionals, I am peculiarly captivated and charmed by clever publicity stunts. Publicity stunts dare to be outlandishly imaginative, unexpected and sensational to create a buzz among the masses. The products, companies or people they promote take a seemingly incalculable risk to reap a reward.
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