When signing on to our multiple social networks we are signing up to be bombarded with requests to friend, follow, like, donate, scan, forward, etc. These requests have leapt out of our inboxes and onto virtually everything – TV commercials, napkins, products, store windows and anywhere else people can squeeze one. Sarah and Alterian set out to find out to how many times a day people are potentially hit with a social ask. The answer? 107,945 time a day.
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Friend, Follow & Like: Check In to Check out Data on Social Media Asks
May 23, 2011
Sarah Casey
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Measure. Adjust. Repeat.
May 10, 2011
Jessica SharpWe’re quickly approaching the halfway point of 2011. For many of us, that also means we’re approaching the halfway point in our marketing campaign for the year. How effective has it been so far? If your boss asked, could you provide ROI today? If campaign measurement isn’t something that you’re going to worry about until [...]
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5 Things the Classroom Didn’t Teach Me About Public Relations
April 15, 2011
MavenInterning at Maven for the past five months has allowed me to see what PR is all about. As a senior at Villanova University, I have taken many Public Relations courses, but there are a few lessons that simply cannot be taught in the classroom. Here is what I learned: 1. I had the impression [...]
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Phillies’ Homes for the Home Opener
April 7, 2011
MavenPrudential Fox and Roach, Realtors , the tri-state region’s #1 residential real estate firm, approached Maven to help them communicate the agency’s breadth and depth of resources and services to internal and external audiences. As the regional market leader, PF&R was looking for new ways to engage agents, consumers and the media, while continuing to [...]
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