There’s no denying that times are tough. While you can’t control the economy, you can control how you respond to it. Many companies Balloon react by reducing overall spending and in the process, stop communicating with clients to preserve the bottom line. But without our customers where would you be? All companies are based on relationships: dollarwith your customers, potential customers, and employees. Companies that can expand and strengthen these relationships when times are tough are the companies that not only survive, but prosper, especially when things turn around.

Here are a few tips that will help you engage your customers and keep your company top of mind in 2009: