Of the hundreds of thousands of videos uploaded each year, only a fraction of them go viral. So what are the key factors in viral videos?
Here are the four basic steps to measuring the ROI of digital communications campaigns.
If you have an opinion on a topic or issue that you feel should be heard, here are the essential elements that should come together to create an impactful op-ed likely to be selected to run
As 2016 comes to an end, I’d like to share some successful design trends that I’ve seen work this year, and show how photography knowledge can help.
A recent analysis was conducted by a video AdTech company to determine the top 10 most-shared ads of the presidential campaign.
This month, Maven celebrates our 10 year anniversary. It’s been an incredible adventure. We’ve come a long way since our... View Article
Instead of sending an expensive and ultimately forgetful holiday card this season, let's see how much good law firms can really do.
Yes, there are differences between public relations and advertising. Here's a few of those differences.
Social media tools can automate tedious tasks and keep your social media pages up to date. Here are three social media management tools that will help you save valuable time, while keeping content flowing.
The impact of live streaming video is changing not only the communications industry, but society.