Public Relations

PR Reflections on Jason Kelce Day

This month, Philadelphians of all stripes took a moment to celebrate Jason Kelce Day, a very unofficial holiday honoring the 13-year…

Company

Pride Month 2024

As LGBTQ+ allies, it’s our responsibility to celebrate, acknowledge, create safe spaces for, and continue learning about the…

Digital Strategy & Social Media

Elevating Your Social Media Presence

Social media is an important tool in a businesses’ digital marketing and communications strategy. It’s an effective mechanism…

Media Relations

An Afternoon with The Philadelphia Inquirer

I recently had the opportunity to tour The Philadelphia Inquirer’s office (thanks, Maven and Philadelphia Public Relations Association…

Public Relations

How AI is Revolutionizing the PR Industry

Like many industries, artificial intelligence (AI) is forcing the public relations industry to take a good look at itself. Some…

Crisis Communications

The PR Perils of Keeping Quiet

In the fast-paced world of public relations, every statement or action, or lack thereof, matters. From crafting the right message…

Crisis Communications

The Importance of Defining a Clear Narrative BEFORE Crisis Hits

Turn on the news, open the paper, or scroll your social feed of choice and you’ll see seemingly endless examples of organizations…

Digital Strategy & Social Media

The Inside Scoop from an OG Influencer

I’d be lying if I said I wasn’t incredibly curious about the world of influencer marketing, especially the perspective of…

Crisis Communications

How to Prepare for the Unknown

The importance of having a clear communications plan when you’re unsure of what’s next Recently, The Philadelphia Inquirer…