Crisis Communications

Navigating a Storm: Crisis Communication Strategies

In recent weeks, several local organizations have found themselves navigating turbulent waters, facing crises that threaten their…

Digital Strategy & Social Media

The Rise of the Brat Summer

If you’re anything like me, (a 21-year-old PR intern) your feed has been flooded with news of the infamous “brat summer” following…

Crisis Communications

The Importance of Message Consistency in a Crisis

Crises for businesses are often unavoidable. Preparedness is critical in preventing an issue from becoming a full-blown PR nightmare…

Public Relations

PR Reflections on Jason Kelce Day

This month, Philadelphians of all stripes took a moment to celebrate Jason Kelce Day, a very unofficial holiday honoring the 13-year…

Company

Pride Month 2024

As LGBTQ+ allies, it’s our responsibility to celebrate, acknowledge, create safe spaces for, and continue learning about the…

Digital Strategy & Social Media

Elevating Your Social Media Presence

Social media is an important tool in a businesses’ digital marketing and communications strategy. It’s an effective mechanism…

Media Relations

An Afternoon with The Philadelphia Inquirer

I recently had the opportunity to tour The Philadelphia Inquirer’s office (thanks, Maven and Philadelphia Public Relations Association…

Public Relations

How AI is Revolutionizing the PR Industry

Like many industries, artificial intelligence (AI) is forcing the public relations industry to take a good look at itself. Some…

Crisis Communications

The PR Perils of Keeping Quiet

In the fast-paced world of public relations, every statement or action, or lack thereof, matters. From crafting the right message…