In communications, researching and understanding the perspective of your target audience is vital in getting attention.
As the most popular mapping technology, we all are familiar with the life-saving application Google Maps. Google Maps even allows anyone with a google account to create, customize, share, and embed their very own map with its easy-to-use map solution, Google My Maps.
Set yourself up for a successful September with these six marketing to-dos for August.
Simply contacting the media is not enough to secure coverage for your client. Research is key to connecting the dots and becoming a trusted source with the media. Here are a few ways that research can play a key role in successfully pitching and securing media coverage for your client.
Meet our team of summer interns!
Snapchat has long been in need of something new to set it apart from the ever-growing competition, but will its latest update do the trick?
A PR internship is a great opportunity for anyone who has a declared major. Here are five ways that helped me make the most of my internship experience.
Career tips for new PR pros to help you achieve your professional goals.
Rebecca Devine, co-founder and principal of Maven Communications, has been named 2017 40 under 40 by the Philadelphia Business Journal
You may have a winning PR program, but if you don’t know how to present your results in a way that matters to your audience, it doesn’t matter how great the results.