Recently, I served as Maven Communication’s ambassador, as we were a sponsor, at a wonderful event hosted and organized by Drexel University’s chapter of the Public Relations Student Society of America (PRSSA). This annual day long conference for regional PRSA student chapters focused on “bizarre yet successful PR campaigns in the sports, publishing, film, events [...]
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A Little Birdie Told Me…
March 8, 2010
Sarah CaseySome regard Twitter as nonsense, some think it’s revolutionary- whatever you think, it has people talking. It also has people taking action. Golfer John Daly recently tweeted the number of the Florida Times-Union journalist who wrote an article citing Daly’s PGA tour disciplinary file (which is newsworthy!). Granted 30 relatively tame messages within a couple [...]
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The Accidental Blogger…A guest entry from Lauren Lynch, Intern Extraordinaire
March 4, 2010
Megan LeitchThe Accidental Blogger
Interning at Maven has been my first exposure to modern public relations, and also blogging as a useful and not entirely silly medium. (Cough: Perez Hilton.) Maven was also the cause of my blog: Kate McAdam, another Maven intern was scanning a clip from the January issue of Philly Magazine about Salon Vanity, [...]
Toyota’s Troubles Accelerate: A PR Perspective
February 11, 2010
Rebecca DevineRebecca analyzes Toyta’s crisis response to the recent safety recall of over 11 million vehicles
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