Like the media, public and many other PR/marketing professionals, I am peculiarly captivated and charmed by clever publicity stunts. Publicity stunts dare to be outlandishly imaginative, unexpected and sensational to create a buzz among the masses. The products, companies or people they promote take a seemingly incalculable risk to reap a reward.
(+) Read MoreMaven Promotes Jimmy Rollins Basebowl Charity Tournament
August 21, 2009
Megan LeitchOn August 17th, Maven handled media relations for the 4th annual Jimmy Rollins Celebrity BaseBOWL Tournament at Lucky Strike Lanes in Philadelphia. Hosted by the Phillies’ 2007 MVP Jimmy Rollins, the star-studded event included Chase Utley, Cole Hammels, Ryan Howard and others to benefit the Jimmy Rollins Family Foundation & The Arthritis Foundation of Eastern [...]
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