This month Maven Communications celebrates its 5th birthday. It’s been an amazing five years, for both the company and the PR industry. Over the last five years we’ve found ourselves with some new, and very useful tools in our ever-expanding PR toolbox. Here’s a quick look at some of the things that have changed in [...]
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Back to Basics: The Fundamentals of Successful Media Relations
December 5, 2011
Kate LeonardIf you are having a tough time getting media attention for your pitch, use this as a time for reflection. It could be that your pitch isn’t being recognized because you are overlooking the fundamentals of media relationships. Fostering relationships with members of the media is vital for a successful PR professional’s media relations campaign. [...]
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The Best FREE Tools for PR Pros
July 27, 2011
Sarah CaseyIn August 2010, I wrote an entry on the best free web tools or applications for PR pros. I decided to revisit this topic because so much has changed in a year. Of course, there are dozens of tools available, but below are the ones I rely on most. If you have others, feel free to share the wealth on our facebook page.
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What’s Your Story?
April 11, 2011
Jessica SharpI’m a little behind the times and am only now watching the 4th season of Mad Men. Last night I watched the first episode appropriately title “Public Relations” and it reminded me how important it is to have a good story to tell. In the first scene of the episode, Don Draper is getting interviewed [...]
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