Media Relations

Media-Focused Resources for Lifelong Learners

As a senior at Temple University and a current intern at Maven, I’ve been thinking a lot about the transition that comes with…

Media Relations

Is it Newsworthy?

Let’s play a game called “Is this News?”   One of the main job functions of a public relations practitioner is to identify…

Media Relations

The Power of the Pitch

Are my ideas resonating? How do I make an impact?  PR professionals are obsessed with these kinds of big questions. Whether it’s…

Media Relations

How to Garner PR Coverage of an Event

“A picture is worth a thousand words” is a phrase that comes to mind when planning strategic events for clients. Sometimes…

Media Relations

Key Elements When Considering Media Training for Your Team

We’ve all seen terrible interviews on popular news networks, social media, and soon to be created into memes. These interviews…

Media Relations

Why You Should Incorporate Podcasts into Your PR Strategy

Podcasts have increasingly become a popular content channel for brands, and an effective tool for PR professionals. According…

Media Relations

How to Utilize Editorial Calendars in Your PR Strategy

For decades the media industry has used editorial calendars (ed cals) as a way of planning content that will be published during…

Media Relations

How to Optimize Trade Publications in Public Relations

When determining meaningful media opportunities for your clients, you and your client may immediately think of well-known regional…

Media Relations

3 Reasons to Utilize Industry Publications In Your Earned Media PR Strategy

We hear from clients all the time, “I want to be on the front page of the Wall Street Journal” and “I’d love an article…