Media Relations

The Pros & Cons of Press Release Distribution Services

As a PR agency, a common question we often get from clients is whether distributing a press release over the wire is worth the…

Crisis Communications

How to Write an Effective Apology

At some point in the career of most leaders an apology needs to be issued. When carefully crafted, an apology can be a powerful…

Media Relations

To Send the Follow-up Email or Not?

We’ve all been there. You send a pitch to a reporter and nothing. No acknowledgement of receipt. No “thanks, but no thanks…

Media Relations

The Paris 2024 Olympics: Navigating Challenges and Controversies from a Communications Perspective

Every four years, the world turns its attention to the Olympics and the host city. This year, all eyes are on Paris. With thousands…

Maven Communications

Reflections From My Summer at Maven: Tips for Interns (in PR)

As my summer internship with Maven comes to an end, I’ve spent a great deal of time reflecting on my time the past few months…

Real Estate & Related Services

Is Your Home Newsworthy?

If you’re a PR practitioner who works with real estate clients, you know that many local publications will run new real estate…

Crisis Communications

Navigating a Storm: Crisis Communication Strategies

In recent weeks, several local organizations have found themselves navigating turbulent waters, facing crises that threaten their…

Digital Strategy & Social Media

The Rise of the Brat Summer

If you’re anything like me, (a 21-year-old PR intern) your feed has been flooded with news of the infamous “brat summer” following…

Crisis Communications

The Importance of Message Consistency in a Crisis

Crises for businesses are often unavoidable. Preparedness is critical in preventing an issue from becoming a full-blown PR nightmare…