Read on to get smart insights, fun commentary and new tools in PR, content and social media.
The trick to a successful media interview is preparedness – researching the reporter, knowing your key messages, being concise…
“Patience is a virtue,” they say. The ability to wait patiently for something is not only an important personal skill to learn…
This summer, I was given the opportunity to intern with Maven. As my first internship, I could not have asked for a better experience…
Social media videos should be a key component of any company’s social media strategy. Video content is dynamic, engages current…
As an agency public relations practitioner, I have the opportunity to represent amazing businesses and organizations that positively…
In this day and age, it is not only important for a brand to have a great product or service, they must be authentic, too. You…
The media interview is a key element in public relations media training. As PR practitioners, we work to prepare spokespeople…
Pitching media contacts in 2020 amidst a global pandemic, civil unrest, and one of the most covered elections in history taught…
The cookie-cutter approach might be useful for baking cookies, but in the public relations world, we should throw it away. For…
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