Read on to get smart insights, fun commentary and new tools in PR, content and social media.
In this day and age, it is not only important for a brand to have a great product or service, they must be authentic, too. You…
The media interview is a key element in public relations media training. As PR practitioners, we work to prepare spokespeople…
Pitching media contacts in 2020 amidst a global pandemic, civil unrest, and one of the most covered elections in history taught…
Last week, Facebook announced that their free tool, Facebook Analytics, will be retired as of June 30, 2021. The social media…
The cookie-cutter approach might be useful for baking cookies, but in the public relations world, we should throw it away. For…
To date, there have been approximately 392 million doses of the COVID-19 vaccine distributed worldwide, according to Bloomberg…
Today, we continue building on our discussion about search engine optimization/ SEO by discussing on-page SEO best practices for…
Social media is one of the best ways to connect with your biggest fans… and your enemies. Negative feedback on social media…
In today’s Insight, we’ll be discussing how PR strategy can help companies communicate effectively through change. Change is an…
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