Insights

Read on to get smart insights, fun commentary and new tools in PR, content and social media.

Content Marketing

7 Steps Develop a Podcast

We recently wrote about the benefits of creating a podcast. With the podcast industry exploding, now might be the time to explore…
Crisis Communications

Internal Communications Tips that Keep Employees Engaged

Over the past 18 months, companies have had to uncover the best way to continue productive communication with clients and customers…
Digital Strategy & Social Media

Guide to Social Media Paid Ad Video Specs

In today’s insight, we are bringing you our guide to social media paid ad video specs. Staying relevant and capturing your audience’s…
Digital Strategy & Social Media

The Benefits of Creating a Podcast

In today’s Insight, we’ll be discussing the benefits of creating a podcast. A “podcast” is a series of spoken-word audio files…
Public Relations

Public Relations Takes Patience

“Patience is a virtue,” they say. The ability to wait patiently for something is not only an important personal skill to learn…
Digital Strategy & Social Media

Four Social Media Terms Every PR Pro Should Know

It’s no surprise social media is an integral part of public relations, and growing your audience is paramount to every social…
Maven Communications

My Summer with Maven: Three Things I Learned During My Internship

This summer, I was given the opportunity to intern with Maven. As my first internship, I could not have asked for a better experience…
Digital Strategy & Social Media

Four Tips for Writing a Social Media Video Script

Social media videos should be a key component of any company’s social media strategy. Video content is dynamic, engages current…
Public Relations

Building a Relationship with Clients is Vital

As an agency public relations practitioner, I have the opportunity to represent amazing businesses and organizations that positively…