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Public relations practitioners judge if information and stories we are given are newsworthy or not. Sometimes company representatives…
As public relations professionals, one of our most important jobs is to ensure our clients are prepared to speak with the media…
‘Tis the season for closed offices and inevitable “out of office” automatic replies until January 2. While newsrooms may…
Email, direct message or call? Link or attach photos? Too soon to follow-up? When pitching journalists, almost every PR professional…
Recently, I was told by a reporter that it was nice to talk to a PR professional who shared relevant details and provided succinct…
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