Digital Strategy & Social Media

My Ins and Outs for Public Relations

A new social trend has taken over Instagram Reels, TikTok, and YouTube by storm, and that’s sharing your ins and outs. The concept…

Digital Strategy & Social Media

Public Relations and Social Media Tools We’re Thankful for this Holiday Season

For many, the holiday season is a time to reflect on the past year and acknowledge what we are thankful for.  The Maven Communications…

Digital Strategy & Social Media

Is Threads Dead? An update on Meta’s newest platform.

In July 2023, Meta officially unveiled Threads, a new app for short, real time updates and public conversations – essentially…

Digital Strategy & Social Media

What is Threads? Exploring the “Twitter Killer.”

It’s not a secret that it has been a challenging time for X (previously known as Twitter), between management turnover and widespread…

Digital Strategy & Social Media

What PR Practitioners Need to Know About Google Analytics 4

On July 1st, Universal Analytics will make the daunting switch over to Google Analytics 4 (also known as GA4). This is also the…

Digital Strategy & Social Media

2023 Social Media Trends

Whether you use social media to promote your business or for your own entertainment, it’s important to stay up to date on the…

Digital Strategy & Social Media

Social Media Training 101: Turning Employees into Brand Ambassadors

There is no question that social media plays a critical role in business development and brand awareness. At this point, all organizations…

Digital Strategy & Social Media

Made a Mistake on Twitter? Own it. Don’t Delete it.

Since 2016, there have been rumors that Twitter will add a much asked for “edit” option. However, it’s clearly not a priority…

Content Marketing

Tips for Managing your PR and Social Media Campaigns Around the Holidays

While many businesses tend to slow down for a much-needed and well-deserved break over the holiday season, communications and…