Public Relations

Candy Corn Defies the Norms of Marketing

Fall is one of my favorite times of the year. As the leaves turn, I know it’s that time of year for candy corn. When I was a…

Public Relations

Hiring A Local Vs. National PR Firm

Is it better to hire a PR firm with a broad national reach, or a local firm with strong local relationships? The answer depends…

Public Relations

A Swift Takeover

Football season is upon us and if you are a football fan you may have noticed that the NFL’s social media platforms have strayed…

Company

One Year Later – What I’ve Learned in My First Year at Maven

If you asked me five years ago where I would see myself in September 2023, I would have said something like, “Working on projects…

Digital Strategy & Social Media

Is Threads Dead? An update on Meta’s newest platform.

In July 2023, Meta officially unveiled Threads, a new app for short, real time updates and public conversations – essentially…

Media Relations

Is it Newsworthy?

Let’s play a game called “Is this News?”   One of the main job functions of a public relations practitioner is to identify…

Media Relations

The Power of the Pitch

Are my ideas resonating? How do I make an impact?  PR professionals are obsessed with these kinds of big questions. Whether it’s…

Public Relations

Back to School Season for PR Pros

As the long, hot months of summer (and summer Fridays) inevitably come to an end, it’s time to begin preparing for the fall…

Media Relations

How to Garner PR Coverage of an Event

“A picture is worth a thousand words” is a phrase that comes to mind when planning strategic events for clients. Sometimes…