Media Relations

Owning the News: How Law Firms Can Lead the Conversation

Last year, I wrote about the keys to crafting effective PR strategies for law firms around active litigation and case wins. But…

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Media Relations

Leveraging Law Firm Pro Bono Work Through PR

Recently, I had the privilege of moderating a Legal Marketing Association panel on amplifying the reach and impact of pro bono…

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Media Relations

Takeaways from the Legal Marketing Association Annual Conference in Boston

I recently attended my first conference, The Legal Marketing Association’s (LMA) Northeast Conference in Boston – thank you…

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Professional Services

Planning & Updating Your Communications Strategy for 2023

A new year means it’s officially time for communications, marketing, and PR teams to set their strategies for the year ahead…

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Media Relations

LinkedIn For Business Development: Features You Might Not Know About

LinkedIn currently has more than 850 million members. And according to the company, 95 job applications and six people are hired…

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Professional Services

No More Public Relations Strategy Cookie-Cutting

The cookie-cutter approach might be useful for baking cookies, but in the public relations world, we should throw it away. For…

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Professional Services

Client Roundtable: How Communications is Changing in the Public Relations Industry

For this Client Roundtable we asked three clients “How do you see your communications changing in the next 6-12 months?” Here…

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