Insights

Read on to get smart insights, fun commentary and new tools in PR, content and social media.

Digital Strategy & Social Media

Social Media + Email Marketing: A Match Made in Heaven

There’s no doubt that social media reigns as king of digital marketing in 2020. But that doesn’t mean email has lost its purpose…
Digital Strategy & Social Media

Navigating Social Media During the Election

If 2020 has taught social media managers anything, it’s that you can’t plan for everything. From COVID-19 to nationwide civil…
Digital Strategy & Social Media

Digital Strategy Solutions: Minimizing Network & Computer Disruptions

With so many people working remotely from home, today’s Insight focuses on minimizing network and computer disruptions. Over the…
Digital Strategy & Social Media

Tips for Creating Social Media Content While Working From Home

Today, we’ll be discussing some tips for creating social media content while working from home. Staying productive while working…
Digital Strategy & Social Media

We’re Creating a Marketing Video– Now What?

For today’s Insight, we will be discussing tips for creating a marketing video. At the beginning of the year, the Maven team…
Digital Strategy & Social Media

Social Media Image Sizes: Facebook Edition

Social Media Image Sizes: Today, we are discussing Social Media Image Sizes in our Facebook Edition. With over 2.6 billion monthly…
Digital Strategy & Social Media

LinkedIn For Business Development: 4 Essential Tips

LinkedIn is the world’s preeminent social network for professionals.  Unlike many other social networking sites, LinkedIn is…
Arts & Culture

Content that Sells: The Art of Social Media (for the Arts)

Arts marketing isn’t just about selling tickets; it’s about building relationships. Building trust with those who have never…
Digital Strategy & Social Media

How to Measure Digital ROI

Successfully demonstrating return on investment (ROI) for digital campaigns can mean the difference between additional dollars…